Mate & Co

Mate & Co

Mate & Co is an Argentine yerba mate brand created to modernize how people discover and enjoy mate—without losing the ritual that makes it special. Built around a “blend-first” approach, the brand takes the classic South American infusion and makes it easier to enter for new drinkers through flavor-forward options and ready-to-use formats. At its core, Mate & Co celebrates mate as a daily habit that supports focus, energy, and connection—whether you drink it traditionally from a gourd or steep it in a simpler way.

The brand’s product philosophy centers on variety and experience. Instead of offering only a single “traditional” profile, Mate & Co organizes its range around curated blends and themed kits, encouraging customers to explore different moods and moments—fresh and minty profiles, spiced blends, sweeter notes, and tropical-inspired combinations. This positions Mate & Co as both a beverage brand and a “ritual brand”: it sells not only yerba, but the tools and accessories that help you build a consistent routine around it.

Mate & Co also leans into convenience. Alongside loose yerba and blends, it offers tea-bag style mate formats (“mate bags”), which reduce the learning curve for first-time mate drinkers and suit office or travel occasions. The overall brand experience is designed to feel contemporary—giftable sets, add-ons and “toppings,” and curated bundles that make it easy to start, upgrade, or share the ritual with others.

In short, Mate & Co sits at the intersection of heritage and modern product design: a brand rooted in Argentina’s mate culture, packaged and presented for today’s lifestyle, gifting, and everyday wellness routines.